Digital Marketing Technical Questions
Online vs Offline Marketing
Question: Why is online marketing preferred over offline marketing?
a. You can probably elaborate on our example.
b. This is a straightforward definition, so you won’t need an example.
Example: Online marketing offers inexpensive and plentiful lead generation, reaching diverse audiences traditional marketing would likely miss. You can also track everything about your customers and keep track of campaigns in real-time– if anything goes wrong with a marketing campaign, it’s easy to fix!