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A one-page website, or landing page, serves as an effective tool for delivering concise yet powerful messages to a broad audience. Such websites keep all content and navigation on a single page, which accentuates the most crucial details, including calls to action. This format is ideal for various purposes: it can be used to encourage people to sign up for events, join groups addressing particular issues, promote the purchase of products or services, or even to attract potential employers for job opportunities. The streamlined design ensures that key messages and actions are immediately accessible and visible to visitors.

In this lesson, you will learn how to use Google Sites to create your own one-page website, focusing on a specific lesson and incorporating a call to action. While the lesson centers on Google Sites, the skills and concepts taught are applicable to any web design platform. To start, you’ll need to sign into your Google account. Open a new browser tab, navigate to google.com, and sign in. If you don’t have a Google account, take a moment to create one. Begin by creating a new site in Google Sites and giving it a name. Although this lesson uses the example of promoting a neighborhood fitness group, you can choose any lesson that resonates with you. It’s crucial to add a compelling and descriptive title to your website, as this is the first element your viewers will encounter. Ensure the title is engaging and informative, and adjust the text box size as needed to keep the title intact and visually appealing.